The SEO Playbook

Over the last 8+ years, I've built and executed successful search marketing campaigns for a wide range of companies, from small local businesses all the way up to larger well-funded brands.

In the beginning, it was smooth sailing. A one-man show (me), with a handful of clients. But, as my agency began to bring on more clients and the team grew, things changed....

We didn’t have structured processes around any of our core service deliverables. It was a “free-for-all”. We’d all plug in our headphones, log into some tools, pop open a couple spreadsheets...and stare at the screen.

"Where do I start?" and "What do I do next?"...

Those were two common questions both in the office, and at home while working on personal website projects. Whether it was performing a technical content audit, or building out a structured keyword map for a large client. The result was a TON of wasted time spinning our wheels, instead of getting shit done.

So, I started building out a library of the repeatable processes I first used to grow my blog from zero to a multi six-figure business, and then generate bottom line results for clients across dozens of different industries, from property management and marine electronics to B2B SaaS and defamation law.

The result is "The SEO Playbook". One of the most in-depth search marketing training courses on the planet.

This is not a beginners level course on theory, but a series of repeatable systems you can use to build marketable skill sets, train and make employees billable faster, and/or implement immediately to grow your business.