Promote the Pre-Launch of The SEO Playbook and Get 50% Commissions for Every Referral...
Hi, I'm Robbie Richards.
Professional speaker, blogger, search marketer and soon-to-be creator of "The SEO Playbook".
I've planned, built and executed SEO strategies for hundreds of companies over the last 6+ years, from small local business all the way up to Fortune 500 brands.
Along the way I always found myself wrestling with two questions: (1) "Where do I start?" and (2) "What do I do next?"
I always felt like I was starting from scratch because I didn't have clearly defined processes for core service deliverables. The result was a TON of wasted time spinning my wheels, instead of getting shit done.
So, about 2 years ago I committed myself to building repeatable systems for every SEO project.
The result is "The SEO Playbook" an in-depth training course containing all the processes I've used to build a successful search marketing agency working with Fortune 500 brands, and grow a 6-figure blogging side business.
This is not a beginners level course on theory, but a series of systems you can use to build marketable skill sets, train employees, and/or implement immediately to grow your business.
What Others are Saying...
Robbie Richards hustles. If you are looking to learn via a lot of actionable tips and images, he's one of the guys I recommend for anyone starting out online.
Noah Kagan
(Founder, Sumo & AppSumo)
Robbie is the McGuyver of traffic generation, give him 3 pieces of duct tape and a twitter account and he’ll build a jetpack for your website's traffic.
Gael Breton
(Founder, Authority Hacker)
What's Included in the Course?
5 Hyper-focused training modules that will give students a repeatable process for scaling short and long term organic traffic growth...
Note: The 5 modules below will form the first 2 playbooks in the course. I will be adding more playbooks over time.
Module #1: How to Perform Agency-Level Content Audits
Duration: 1h 30m
Students will learn how to perform a technical content audit - data collection, analysis, assessment and prioritization. The end result is a list of action items - keep, remove, improve and consolidate - that will leave your site positioned for short and long term organic growth.
Module #2: Finding Low Hanging Fruit (& Quick Organic Traffic Gains)
Duration: 30m
It's true, SEO is a long-term play. But, it doesn't mean you need to wait months or years to see results. This module shows you how to find all the "low hanging fruit" on your website, prioritize targets, and provide a simple content relaunch formula that will generates overnight organic traffic gains.
Module #3: Building a Successful Keyword Research Process
Duration: 2h 10m
Keyword research can be paralyzing. Where do I start? What do I do next? This module eliminates the guesswork. You'll learn a repeatable 5-step system to find, filter, map and prioritize keyword targets across each stage of the sales funnel.
Module #4: Turning Keyword Data into an Actionable Content Plan
Duration: 1h
"I've got all this keyword data, now what?" This module will connect the dots from keyword to content. You'll assign content types, topics and CTAs to each of the new keyword targets, and build out a content plan designed for long-term organic traffic growth.
Module #5: KPIs, Dashboards and the "SEO Funnel"
Duration: 45m
Just because it's measurable doesn't mean it's meaningful. This module will teach you how to identify KPIs and metrics across each stage of the "SEO funnel" - awareness, interaction, conversion, offsite - and build a streamlined reporting dashboard that will help guide ongoing strategy.
Key Dates & Information...
Webinar Date: October 12th, 2pm EST
Webinar Promo Email #1: Send on October 10th, 9am EST
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Webinar Promo Email #2: Send on October 12th, 9am EST
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I will send an email after the webinar to all registrants with a link to view the recording.
Double Your Webinar Signups
If you want to double your sign up conversion rate, email me at [email protected]. I'll provide you with a
1-click link you can embed in your emails. This will enable people on your list to sign up for the webinar just by clicking the link you send them. No signup form required.
Pricing: $123 (Discounted 50% for the pre-order promotion)
People who pre-order will get:
- 50% discount
- Lifetime access to new content (no added cost)
- Included in the creation of the course (they'll get updates and be able to provide requests and feedback)
- Access to a private facebook group
More playbooks added over time...
Students who pre-order the course will get access to the first two playbooks above (content audit & keyword research), plus access to all new playbooks added to the course over time. The price will increase as more content is added, so they are essentially grandfathered in.
For example:
Content Audit Playbook
Learn how to conduct technical content audits.
Keyword Research Playbook
Learn how to build a scalable keyword research strategy.
Technical SEO Audit Playbook
Backlink Audit Playbook
People who buy a full membership will be able to access all the playbooks. Students will also be able to buy access to individual playbooks too.
100+ Clients Have Already Benefited from the Systems Included in this Course...
57% INCREASE IN ORGANIC TRAFFIC AND 30% INCREASE IN LEADS IN 6 MONTHS
After only three months of working with Royal Jay, they completely re-launched the design of my blog, refined many technical aspects, and were able to increase organic traffic to my website over 57% from the prior year (making it the highest month of traffic in my blogs 4 year history no less).
Aaron Minc (#1 Defamation Attorney and Founder of Defamation Removal Law)
25% INCREASE IN ORGANIC TRAFFIC & DEMO REQUESTS IN 90 DAYS, AND A 52% INCREASE AFTER 6 MONTHS
Not only do we have a clearer vision of what we're doing with our website and SEO content, we have a solid strategy that is paying off after 90 days with over a 25% increase in organic traffic and more demo requests.
Vanessa Porter (Director, Interactive Marketing Strategy Group at SnapApp)
88% INCREASE IN ORGANIC TRAFFIC YEAR-OVER-YEAR
Robbie's SEO services have helped us almost double our organic search traffic over the last 12 months.
Jake Durtschi (President, Jacob Grant Property Management)
Is this Course Right for Your Audience?
This is not for everybody. But, it will provide a ton of value if your audience falls into one of the following groups...
Digital Marketers
Intermediate to advanced marketers frustrated with a lack of process. They will develop repeatable systems that build new skills and help them deliver more value for clients, employers and/or their business.
Agencies
Developing processes and training employees takes a LOT of time. That's why a lot of agencies struggle to scale. This course can be used as a step-by-step training aid to get new employees up to speed and billable much faster.
Pro Bloggers
Content and targeted traffic is your bread and butter. The "SEO Playbook" will provide bloggers with a simple system to get more out of existing content, find new keyword opportunities, and scale up your organic traffic growth.
FAQ
When will the course launch?
What happens if you don't get enough orders?
How long is the cookie life?
Why are you using a webinar to pre-launch?
How much commission will I get for each referral?
Get 50% Commissions!
All the heavy lifting is done for you. Send a couple emails, and you'll get 50% commissions for every person you refer to the webinar who pre-orders the course.